Over the past fifty years, we have developed strategic plans embracing bigger is better. Along the way, we learned bigger is not better.

Better is better.

We are done with big expansion plans and now focused on creating extraordinary experiences for our residents, peace of mind for their loved ones, and meaningful work for our team.

This monumental shift was shaped by our board of directors and leaders. It is guided by the preferences and opinions of those we serve and their loved ones.

Today, we are about the important work of creating moments of connection, joy, and delight. This shift is reflected in the emphasis and direction of our work. It is supported by implementing innovative programs and services throughout our campus.


Cycling Without Age

Early in 2015, we learned of the Cycling Without Age program founded in Copenhagen, Denmark.  We applied to become a licensee and became the first elder care services provider in the United States to be licensed. We launched Cycling Without Age in Oshkosh in August 2015 with the support of a coalition of community organizations. With our fleet of seven rickshaws, there are abundant opportunities for our residents to spend more time outdoors touring the community in rickshaws and developing intergenerational relationships with volunteer pilots. Cycling Without Age also creates lasting ties between our residents and community, illustrating a model for sustainable collaboration across generations. Our coalition of Cycling Without Age partners includes the East Central Wisconsin Regional Planning Commission, University of Wisconsin Oshkosh, Oshkosh Police Department, City of Oshkosh, Oshkosh Senior Center, Caramel Crisp & Cafe, Rhapsodies Frozen Custard, and representatives of several cycling shops and clubs. The depth and breadth of our approach sets us apart from other licensees. We shared our community impact at the worldwide conference of Cycling Without Age in 2016. In 2017, we were asked to work with the Wisconsin Division of Quality Assurance on the statewide launch of the program.

Innovations in Action

Miravida Living is changing the way people think about aging. We are committed to identifying and developing innovative programs and services for our residents, and taking action. Our leaders shared our vision and some of our innovations on WBAY-TV 2’s Ask the Expert program. Watch the videos below to see firsthand how we are changing lives.